Bobbi Brown entered the Elvis Duran and the Morning Show Zoom room Tuesday morning to talk about the launch of her new beauty brand: Jones Road Beauty. "I'm back in the beauty business," Bobbi excitedly tells the morning show. "It teaches people how to look so much better without a ton of makeup," she says, "It's clean and easy to wear."
When asked why she's getting back in the beauty game, she explains how she 'wasn't done.' "People are different now and people are starting to realize how to be simpler." Jones Road is a 'clean' beauty brand that highlights a 'no-makeup' makeup look.
"Jones Road was born from a search for something that didn't yet exist. Because it didn't exist, I had to create it. What I wanted was the makeup equivalent of a Swiss Army Knife: easy, cool, multi-purpose products that could be used to nail any look, whether it be no-makeup makeup or something with more drama," it says on Bobbi's site for the products.
Check out some of the amazing products available from Jones Road Beauty here.