Photo: Getty Images
Travis Scott gave fans a thorough preview of his anticipated new single for the first time from the rooftop of the Mercedes-Benz Stadium in Atlanta.
The Houston native performed his unreleased single "4x4" on Monday night, January 20, during the halftime show at the College Football Playoff National Championship. Scott first debuted the song ahead of his appearance at WWE Raw earlier this month. His brief set at the Ohio State and Notre Dame game officially started the countdown to his first solo single since he dropped UTOPIA in 2023. "4x4" is set to drop later this week with an incentive that will help the victims of the Los Angeles wildfires.
On the day of his performance, Travis Scott shared the pre-save link for "4x4." The link takes fans to his Cactus Jack website where they can pre-save the song, buy the single and cop brand-new merch inspired by the Los Angeles Fire Department. The t-shirt lists all the fire departments in California and the West Coast who put their lives on the line to put out the flames in Los Angeles County. 100 percent of the net proceeds will be donated to Direct Relief and the California Wildfire Relief Fund.
Scott is one of several artists who have stepped up to assist the victims of the Los Angeles wildfires. Denzel Curry, The Game, Snoop Dogg, Jhené Aiko and Rolling Loud have all launched efforts to collect supplies, raise funds and help first responders as they deal with the aftermath of the wildfires.
Travis Scott's "4x4" drops this Friday, January 24. Watch his performance below.