Super Bowl halftime headliner Lady Gaga will be debuting as the new face of Tiffany & Co.s fashion jewelry brand, Tiffany HardWare.

A 60-second commercial will air during the Super Bowl alongside a longer film featuring Gaga on Tiffany.com to accompany their new collection. 

In a 15-second teaser, Lady Gaga is looking very Audrey Hepburn-esque dressed in a black turtleneck with neatly pulled back hair, statement earrings, simple makeup and a charm bracelet.

"I always want to be challenging the status quo. It's who I am." the Joanne singer says to camera. "[I don't think] it is pretentious to talk about how creative you are," she continues. "I think it's empowering and important."

Tiffany HardWare will be available in stores on April 28th and on Tiffany.com May 2nd. 

This is the first time Tiffany & Co.s will air a Super Bowl commercial.